What does 93% naturally derived mean?
We consider an ingredient naturally derived if its unchanged from nature or has a natural source and undergone some processing, but keeps more than 50% of its original structure. 93% of our formula, including water, is made up of naturally derived content!
Beauty
Build bounce into your hair. This shampoo, infused with organic Coconut Water, lightly moisturizes and leaves your hair strong and volumized. Show off lush, bountiful tresses with an energizing burst of delicate Mimosa Flower.
Planet
Our goal is a carbon footprint so small, it's like we weren't even here. We've started our journey by loading our products with goodness and packaging it in recycled bottles. Our fast rinse conditioner technology saves you from tangles and can help you save water. Our delicate scents are infused with natural and ethically sourced oils and extracts.
We are committed to acts of love that make you and our planet a little more beautiful, everyday.
You know it - squeeze, lather, rinse. Go east on the tap.
Water, cocamidopropyl betaine*, sodium methyl cocoyl taurate*, sodium chloride, acacia deucrrens flower extract*, cocos nucifera (coconut) liquid endosperm*, cocos nucifera (coconut) oil*, citric acid*, fragrance, sodium benzoate, polyquaternium-10*, stearamidopropyl dimethylamine*, disodium EDTA, ppg-9, hexyl cinnamal, limonene, linalool.
*Plant based ingredients.